Access Corporate Group is an innovative, comprehensive brand management company, connecting tens of millions of consumers around the globe to a selection of premium beauty, wellness and lifestyle brands.
We created a suite of brand collateral, as an evolution on the existing design elements. A secondary colour palette, form language and expanding on typography ensured the brand was able to meet their growing audience, maintaining brand integrity, and modernising the brand foundations.
CompareTV syndicated PayTV and streaming services to allow consumers to make informed subscription choices based on price, genre, director and other important groups.
We created a classification system, using the supplied IMDB api, to ensure structure information is consistent. This system was built on Google App Engine and Google Cloud SQL providing a scalable and cost effective architecture.
The main site is wordpress, residing on WP-Engine, offering CompareTV PaaS services (backups, support, easy deployment and upgrades) allowing CompareTV to concentrate on business differentiators, not technology.
Streamly.com.au, utilises the classification API to create a Netflix type experience, when searching for content across differenet providers and distribution models. Customers are then redirected to a PayTV or streaming subscription which aligns with their interests and technology requirements.
Wiggle is one of the worlds largest online retailers of sporting goods with a specific focus on Cycling, Running and Triathalon with 20,000 to 40,000 transactions per week in their largest markets.
The team was tasked to deliver a financially compliant insurance platform that could scale to meet the global scale and scope.
We partnered with Velosure, a specialist financial technology company, to enable transformational growth into new markets both foreign and domestic.
We designed, built, run and measured a globally distributed digital presence, enabling the sale of bicycle insurance products via a transactional web application. The technology platform resides largely in Google Cloud Compute, leveraging GAE, Container Engineer and Big Query. A Site Reliability Engineering (SRE) team provides 24×7 incident response, problem management and continuous improvement for the service.
SalesForce integration centralises leads and reporting functionality. This enables accurate reporting and forecasting whilst ensuring revenue growth via lead nurturing.
INTRANET, WEBSITE, APP, CAMPAIGN BUILDER
With more than 60,000 members, the national office of the Electrical Trades Union required its own secure digital environment to manage the various functions the organisation serves. From immediately mobilizing an entire union base to lobby politicians, to offering employers and employees a way to connect for work and keeping electricians nationally aware of safety updates and product recalls, we built a completely bespoke digital platform. Other major features were a content management system, secure members login area and fully editable intranet for the union’s national and state-based managers. We also designed and developed the national website and an app for both iOS and Android.
We were engaged to craft the new digital platform for the globally respected, legendary Australian shaper that is Bob McTavish. Balancing legacy and history with progress and modernity was the challenge for our team of ocean-loving, surf mad creatives and developers. We are humbled but kind of proud to have delivered a new e-comm enabled website full of integrity but still fully-featured to cut-through in today’s digitally-driven environment. There is so much exciting work being done to expand the McTavish name beyond Byron and boards, and it’s worth checking it out, especially if you love surf.
STUDENT UNION APP
The Sydney University Student Union (USU) approached us to created a mobile application to digitise their student union card and provide a communication platform to their members.
Members can use their application to receive discounts at the point of sale and be notified of important events from the USU and Sydney University clubs and societies.
The technical platform developed using node.js, produces a scalable event-driven API, able to federate multiple client databases and syndication services.
A combination of USU owned infrastructure and Amazon Web Services (AWS) was deployed to providing a stable, resilient and cost optimised storage, network and compute.
With great ideas come great responsibility. Jaxsta’s concept, born of a musician’s passion for the music industry, gives contributors to the music industry an accurate and extensive record of who contributed to every published song out there. A huge and compelling offering, but not a simple one to communicate in an emotive and relevant way.
Finding insight into the experience of working in the music industry was the first step. Delivering an emotive and relevant communications strategy, including a brand mark and brand story, allowed for social media, a podcast, and related collateral to work synergistically to build the brand. Jaxsta’s new tagline, Every Note Counts, and the related A Credit To Your Profession, for its pro-level offering form the basis for strong brand growth for this now ASX-listed startup.